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This is an image of the luxury cars on display at the Ford General Motors Company Convention held in the Grand Ballroom of the Waldorf-Astoria hotel. c. 1937

The Victory Dinner for the 24 Karat Club was hosted at the Waldorf Astoria and some of the jewelry industry's most innovative members were in attendance. This dinner was hosted as a way to celebrate the US victory of WWII.

Hosted in the Grand Ballroom of the Waldorf Astoria Hotel, this famous luncheon was the moment in which General deGaulle delivered a speech on conflicts in Europe as a result of WWII. He proclaimed "We are not afraid of peace."

The Grand Ballroom as it was during Time Magazine's 40th Anniversary party. The design of the Grand Ballroom was commissioned by Oliver Smith and was in place from the late 1950s to the mid-1980s.

The cover of Time Magazine in 1963 celebrating its anniversary party that was held at the historic Waldorf Astoria Hotel.

The menu and program design for the Time Magazine 40th Anniversary party was quite elaborate and featured some of societies most popular personalities. Though the dinner only lasted for about 2 hours, the dancing lasted until 4:00 A.M.!

There were over 1,000 guests in attendance at Time Magazines 40th Anniversary celebration. In this posting, guests featured include George and Leonore Romney, Ginger Rogers, Former VP Henry Agard Wallace, James A. Farley (Coca-Cola Corporation / U.S.…

As per Time Magazine: "Actress Helen Hayes, who was featured on the cover of Time on Dec. 30, 1935, introduces some other cover subjects. She got round after round of applause as she stood in the spolight" on the stage of the Grand Ballroom.